Inside Gen Z, Tomorrow's Tech Consumer
Find out what you don’t know about Gen Z, those aged 11 to 26. While some are teens, others are already living on their own. This generation represents a quarter of the U.S. population, according to the U.S. Census Bureau and, as they age, the tech industry must be vigilant to changes in tech habits and preferences. Is your business ready? CTA’s latest study explores generational similarities and differences that may help inform strategic decision-making.
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